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Justin Bieber ventures into weed business; launches ‘Peaches’

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Justin Bieber has partnered with the company Palms to introduce a new limited edition weed line named after his hit single, Peaches.

The singer revealed in an interview with Vogue that a portion of proceeds from his pre-rolled joints will support criminal justice reform and other cannabis-inspired charity organizations.

The donations would go to the Last Prisoner Project, which advocates criminal justice reform around drug policy. And the Veterans Walk and Talk, a charity that combines walking, cannabis and psychedelic use as therapy for former service people.

Weed was something that I felt people tried to make me feel bad for enjoying. But I’ve now found a place in my life for weed products that have been beneficial in my human experience.”

The partner company also posted on their Instagram with the caption, “This limited-edition line of single strain, indoor flower pre-rolls is rolling out in CA, NV, MA & FL. Our goal is to make cannabis more approachable and help destigmatize its use.”

Recreational cannabis use is legal in California, Nevada, Massachusetts and Florida.

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SourceBBC
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